Don’t just put a sign in front of your home...put your home in front of the world. When you list your property with Anne Erwin Sotheby’s International Realty, you put yourself in the capable hands of a long-established and highly regarded hometown agency with a thorough knowledge of the local market. What sets us apart from the rest is the unique bonus that no other agency in this area can offer—the global power of the Sotheby’s brand! What you get is, quite literally, Local Experts Worldwide.
Sotheby’s International Realty Network: Anne Erwin Sotheby’s International Realty's clients benefit from our association with the Sotheby's auction house and worldwide Sotheby's International Realty marketing programs. All of our listings receive national and international exposure and marketing through Sotheby’s International Realty — a network of over 20,000 sales associates located in more than 850 offices and 65 in countries and territories. These connections provide us with unique opportunities to expose your property to numerous qualified buyers worldwide. Read about the Sotheby's International Realty Advantage.
Online Exposure & Property Marketing: Our listings are where buyers look: Online. According to Realtor.com, over 90% of buyers first begin their search on the internet. Strategic placement and unique positioning of your home's best features are critical in securing the right audience to not only preview your home online, but to take the next step in their home search. The Sotheby's International Realty® brand partners with and distributes properties to the most significant media companies and real estate-focused websites in the world in order to increase exposure and drive the online consumer back to the rich content on sothebysrealty.com & anneerwin.com. To measure results of this exposure, the brand provides a property report including view and inquiry statistics for each partner site to effectively illustrate the activity a property receives online. This keeps you informed of your home’s marketing efforts every step of the way.
Exclusive real estate websites Sotheby's International Realty® has partnered with and our exclusive listings can be found here
In addition to exposing your property to buyers searching on the above websites, we also participate actively in social media on Facebook, Instagram, & Twitter generating activity within our audiences to showcase your property. Although traditional advertising, such as print, is becoming obsolete in today's market place, we still utilize these outlets to support our internet strategy and create brand awareness. Other methods employed are property videos, targeted postcards, glossy brochures, email blasts, blog posts and more.
Buyer’s Demands: A recent Realtor.com survey asked buyers what they want in their internet housing search. 83% said multiple photos, 81% wanted detailed property info, 60% demanded virtual tours. 100% of our listings have all three of these. Our Virtual Tours are receiving thousands of hits—with the numbers steadily increasing as we expand our internet outreach. Demands and needs of buyers and sellers are constantly changing, fluctuating with the economy and trends. Because we carefully track these, the Anne Erwin Sotheby's International Realty team is positioned to best fulfill these needs.
Anne Erwin Sotheby's International Realty Team Approach: When you list your home with Anne Erwin Sotheby’s International Realty, you receive the personal attention of your own REALTOR®, backed up by an entire team of experienced, skilled, dedicated, and professional real estate experts, all of whom will be motivated to sell your property, putting forth their very best effort in finding the right buyer for your home. When you put yourself in the capable hands of any member of the AESIR team, you can rest assured that you will be listened to, that your wishes will be carefully considered, and that working creatively on your behalf will be the top priority of your agent, and the entire Anne Erwin team.
As the exclusive regional affiliate of the world's largest and most successful luxury property brokerage network, Anne Erwin Sotheby's International Realty can introduce your property to buyers around the globe. The decision to choose us is an easy one.